XBN was invited to participate in BRICS Summit

On 3th of September, BRICS Summit was held in Xiamen city of Fujian province. Ms. Xu Danxia the Chairman of the XBN Cross-border E-commerce Platform, being representative of the business world, participated in BRICS Business Forum.

The BRICS Business Forum opening ceremony

During his speech at the BRICS Business Forum opening ceremony, President Xi Jinping said that "the business community is the main force of the BRICS economic development and the economic cooperation is the foundation of the BRICS mechanism. We need to grasp for opportunities of a new industrial revolution. Based on increasing innovation and transition, to engage actively in the smart renovation, Internet+ and digital economy, shared economy cooperation and other waves of innovative development. Deep cooperation within BRICS became a booster for economies of 5 countries, expanding the influence of BRICS and setting up broad partnership relations."

In the XBN Chairman, Xu Danxia point of view  E-commerce development infrastructure level is not the same in BRICS countries, infrastructure is not the same as well, however, we can't deny, each country have a giant requirement for E-commerce, and it became the main instrument for stimulating each countries trade and investment volume. BRICS E-commerce development can't go on without two factors.

On the one hand, it necessary that BRICS countries set up their government institutions and organizations to fulfill their roles in building on the infrastructure level. On the other hand, is a requirement to fully realize its role in enterprises stimulation.

Simply speaking, it means that the government and related organizations are to establish complete infrastructure, to create collaboration standards, hence to provide a beneficial environment for e-Commerce development; as for enterprises, they should to utilize their own technology, the business aspects of innovation advantages, and actively promote e-Commerce development.

Ms. Xu Danxia arrived at The BRICS Business Forum

Xu Danxia said that XBN development was in the big extent was influenced by technical innovation and business innovation. High-tech integration and consolidation of the resources allow XBN to solve problems on the levels of information, logistics, payment, etc. Thus, during BRICS countries E-commerce development process,  enterprises also should actively upgrade its innovative advantages and through the technological and other means to solve the existing problems. Together with the relevant departments, organizations and agencies consolidate energy to contribute to BRICS countries E-commerce development.

Russia is the partner of  XBN depth cooperation initiatives, as XBN has all-dimensional cooperation with the Russian largest B2B trading platform. The result of the cooperation is the creation of B2B platform of “purchase driven” model, that will serve Chinese enterprises. XBN also cooperate with Russia's largest B2C platform, to help Chinese enterprises to open up new paths in the Russian market.

Brazil as hugest South American market has a fast-growing development potential, that's why XBN help Chinese enterprises to settle down in the Brazilian market, and through the cooperation with the biggest Brazil's E-commerce platforms, to explore its advantages in such spheres as localization advantages in the policy, products selection, payment, logistics and other areas, and to provide Chinese sellers with whole process of guidance, effectively improving sellers order amount.

Before visited BRICS Business Forum, Chairman Xu Danxia had just come back from Brazil, where young Brazilian people have a huge request for E-commerce and have a lot of expectations toward completion of Cross-border E-commerce System - it leaves a deep impression on her.

China as this year presiding country of BRICS proposing a new concept of "BRICS+” to conduct a dialog of the BRICS countries with the others developing countries and organizations, establishing broader partnerships connections and broaden “friends circle” of BRICS.

In ten years of BRICS cooperation, BRICS countries made a transition from economic concept into an international entity, where cooperation deepening continuously and become more substantial. Following the implementation of “BRICS+” concept, XBN will also follow China's footsteps, keeping BRICS countries openness and transparency, team cooperation and common development principle, continuously expanding XBN's “circle of friends” with aim of building global trade ecological environment, grasping the global value chain.